BBS 029: Boomtank Book Talk, A New/Old “Blue Ocean” Business Strategy

In this Boomtank Book Talk episode of the Boomtank Business Show, I talk about two books: W. Chan Kim, Renee Mauborgne ‘s Blue Ocean Strategy, How To Create Uncontested Market Space and Make the Competition Irrelevant and Wallace Wattle’s The Science of Getting Rich (which is really not a book so much about money as much as it is about living a full, meaningful, rich life).

The first book was first published in 2005 and has sold over 3.5 million copies. It is an Amazon Best Seller. The other was published in 1910 and is a business and personal development classic. Nearly one hundred years apart, the authors all stress the need to create something new in business versus competing with existing businesses, industries and trends to win in the future.

The dominant business model we see around us is “competition”. If you are struggling with your business, why not embrace a Blue Ocean Strategy and create something new, that’s not in existence today?

Click either book graphic or the Audible link to learn more (affiliate links):

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Tune in and enjoy!

~ Carolyn

Chief Life Officer (CLO) of Boomtank.com

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Online Public Speaking and PR Expert, Motivational/Business Speaker, Business Strategist, Certified Professional/Success Coach, Show Host of the Boomtank Business Show podcast (available globally, on iTunes, Stitcher, Google Play and TuneIn Radio), OD Consultant, Attorney

More about me…

Senior Corporate Trial Attorney for over two decades with both a Fortune 100 Company and Fortune 200 Company. Certified: Professional Coach, Spiritual Coach and Religious Coach. OD Consultant (Master’s of Science in Organization Development from Johns Hopkins University School of Business), Show Host of the Boomtank Business Show, for sharp female entrepreneurs and cool guys who support them. Tune in for cutting edge business and personal development tips.

~ Carolyn

Chief Life Officer (CLO) of Boomtank.com

Online Public Speaking and PR Expert, Motivational/Business Speaker, Business Strategist, Certified Professional/Success Coach, Show Host of the ‘Boomtank Business Show’ podcast (available globally, on iTunes, Stitcher, Google Play and TuneIn Radio), OD Consultant, Attorney

More about me…

BBS 029: Boomtank Book Talk, A New/Old “Blue Ocean” Business Strategy

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